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Our Story

The Alley is a mixed vendor family owned and operated business in Pierre, SD. In our Boutique, you will only see family working to make our DREAMS come alive!

The Alley started  as a vision for a hub for small businesses to sell in one location. . It is a business to build our own families dreams, but still leaving room for small business to start their dreams. We still want to create a "different way to shop" for our customers.

In our store we offer a wide variety of clothing along with unique and eclectic products to attract a wide array of customer base. We strive to offer one of a kind items that you can't just find anywhere and making us different from other boutiques. 

At The Alley we LOVE what we do and what we have to offer. We are grateful for each and every one of our customers and supporters knowing that they are helping us make our dreams come true!

Love Always, The Alley Crew